![]() ![]() But in this article, we’re going to focus solely on its Core and SE electric guitars. It’s worth noting that PRS also has other product ranges within its catalogue – such as the S2 series. Now established as a key player in the mid-priced guitar market too, PRS has extended its appeal to a larger audience by manufacturing instruments in the Far East. ![]() Representing their affordable side, the SE lineup encompasses genuine PRS designs that won’t break the bank. However, in 2000, PRS launched its successful SE guitar range. Carving themselves a niche in the high-end guitar market, it’s fair to say that the company still prides itself on its ‘Core’ USA offerings. And it’s clear that the PRS of today is far different to the PRS of just a few years ago.įor example, in its first 15 years of trading, PRS crafted electric guitars only at its US factory. By implementing these changes, PRS Guitars’ popularity and market share has grown exponentially. Not only splitting its electric guitar catalogue into different ranges, PRS has also introduced acoustic models and even released its own amplifiers. ![]() Making its name with original electric guitar designs like the Custom 24, in recent years the company has diversified its lineup. Founded in 1985 by Paul Reed Smith, PRS Guitars has become one of the most renowned brands in the guitar community.
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